FMCG HQ
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Terms of service

Last updated May 28, 2026

These terms govern your use of fmcghq.com and the FMCG HQ beta. By browsing the site, submitting a beta application, or subscribing to the newsletter, you agree to them. If you don't, please don't use the site.

Who we are

FMCG HQ is a startup operating a private beta of a consumer-goods (CPG) operating platform. We're headquartered in the United States. Our contact is [email protected].

The beta

We are currently in private beta. Cohort one is capped at 100 founding brands and is application-only. Submitting an application does not guarantee admission. We'll respond within one business day with next steps or a decision.

If admitted to cohort one, you'll receive a separate beta participation agreement that governs the working relationship — pricing, scope, deliverables, IP, confidentiality. These site-level terms do not replace the beta participation agreement.

What you can and can't do

  • You can browse, read, and share the content on fmcghq.com.
  • You can submit an application, subscribe to the newsletter, or contact us in good faith.
  • You cannot scrape the site at scale, attempt to bypass security, or use the platform to harm others.
  • You cannot misrepresent yourself or another person in an application.
  • You cannot use any FMCG HQ trademark or visual identity without written permission.

Content on the site

The text, design, code, and visual assets on fmcghq.com are owned by FMCG HQ or our licensors. All rights reserved. We grant you a personal, non-exclusive, non-transferable license to view and use the site for your own evaluation.

Application content you submit

When you submit a beta application or contact form, you confirm that the information is accurate and that you have the right to share it. You give us permission to use it to evaluate the application, contact you, and improve our processes. We don't claim ownership of your application content.

No warranty during beta

The site and any beta capabilities are provided as-is. Things may break. Features may change. We'll be honest about what works today vs. what's on the roadmap. We do not warrant that the site is error-free or that any specific outcome will result from using it.

Limitation of liability

To the maximum extent permitted by law, FMCG HQ is not liable for indirect, incidental, or consequential damages arising from use of the site. Our total liability under these terms is limited to USD $100.

Indemnification

You agree to defend and indemnify FMCG HQ from any third-party claim arising out of your misuse of the site or breach of these terms.

Governing law and venue

These terms are governed by the laws of the State of Delaware, USA, without regard to conflict of law principles. Disputes are subject to the exclusive jurisdiction of state and federal courts located in Delaware.

Changes

We'll update the “last updated” date when these terms change. Continued use of the site constitutes acceptance of the updated terms.

Contact

Questions about these terms? Email [email protected].